{
  "brand": "ZOMSEN",
  "localizedName": "中姆笙笙",
  "version": "2.1",
  "updated": "2026-07-30",
  "concept": "Signal Rail",
  "identity": {
    "masterSignature": "ZOMSEN",
    "chineseBrandName": "中姆笙笙",
    "signatureRoles": {
      "master": "Independent brand presentation and primary corporate communication",
      "productIcon": "App directories, selectors, favicons and compact digital contexts",
      "inlineWordmark": "Partner attribution and horizontal text lines",
      "localized": "Chinese-market communication with 中姆笙笙 as a secondary line"
    },
    "localizedSignatureRule": "Keep the English master wordmark unchanged. Set the Chinese name beneath it in PingFang SC or Noto Sans CJK SC Semibold, with 0.18em tracking and approximately 28% of the wordmark width."
  },
  "colors": {
    "signalOrange": "#FF4F00",
    "warmInk": "#201515",
    "warmCream": "#FFF3E6",
    "almostWhite": "#FFFDF9",
    "white": "#FFFFFF",
    "mist": "#E7E2DC",
    "graphite": "#655E5A"
  },
  "typography": {
    "logo": "Custom outlines derived from licensed Degular Bold; never typeset the logo.",
    "latin": "Inter",
    "chinese": "PingFang SC / Noto Sans CJK SC",
    "fallback": "Arial / Helvetica Neue / sans-serif"
  },
  "spacing": {
    "unit": "8px",
    "logoClearSpace": "1Z, where Z equals the cap height of the first letter"
  },
  "minimumSize": {
    "digital": "120px wide",
    "print": "28mm wide",
    "icon": "20px, product icon only",
    "platformSubmission": "512×512px transparent PNG minimum"
  },
  "productIcon": {
    "sizes": [
      20,
      30,
      40,
      60,
      80,
      120,
      150,
      256,
      512,
      1024
    ],
    "retinaBaseSizes": [
      20,
      30,
      40,
      60,
      80,
      120,
      150
    ],
    "rule": "Use the Z monogram product icon without the full ZOMSEN name in compact digital contexts."
  },
  "platformBranding": {
    "appName": "ZOMSEN",
    "nameRule": "Use the public brand name without trademark symbols or descriptive suffixes.",
    "recommendedDescription": "ZOMSEN is a technology company that turns complex systems into clear, connected and scalable digital capabilities.",
    "categoryRule": "Select the category that matches the product's current primary use case.",
    "primaryColor": "#FF4F00"
  },
  "backgrounds": {
    "primary": [
      "#FFF3E6",
      "#FFFDF9",
      "#201515"
    ],
    "uiException": "#E7E2DC"
  }
}